Generate user personas, journey maps, information architecture, and more in seconds.
QoQo is a Figma plugin powered by AI that streamlines persona creation, user journey mapping, and other UX research & design activities. It’s a great plugin to use at the very early stages of the design process, especially when you have limited time for the Understand phase (e.g., during the design sprint). Use it when working with a generic topic that is not context-sensitive.
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Questionnaire
The QoQo plugin generates questionnaires for quantitative research and interview scripts based on your project objectives, persona characteristics, scenario, and topics.
Personas
Get user personas generated for you within seconds based on your provided user characteristics and a scenario. The plugin will list persona goals, needs, motivations, frustrations, and tasks. Choose how generated content will be shown in your Figma file: as a board (useful for workshops) or as a card (ideal for reports).
Data Analysis & Affinity Map
Copy-paste your raw research data (e.g., interview transcripts, feedback, survey responses, etc.) and let the plugin process it by extracting main ideas, themes, and meaningful insights.
User Journey Map
Generate a user journey map based on personas, demographics and scenario. The generated map will include phases, user tasks, mindsets, pain points, and opportunities.
How-Might-We Solutions
Use the plugin to generate potential solutions to user problems and challenges. Just list obstacles or pain points encountered by users interacting with a product or service.
Information Architecture
QoQo can generate a draft tree structure to help organize features and content logically and intuitively. The more specific you are describing the purpose of the product or service you are working on, the more relevant an output will be.
UX Writing
Get extra help from QoQo when working on copy. Paste what you've come up with, and the plugin will rewrite it, taking into account contextual details.