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Product operations review

We review how your product teams communicate and align, manage resources, integrate feedback, manage and analyse data, their governance and compliance, and the tools they use.

ProductOps is not everybody’s responsibility

As organisations grow, so does complexity. Product teams often struggle to collaborate with each other and with other departments. They don’t understand how their own day-to-day work is connected to that of others in the organisation. The need for coordination and efficiency becomes critical, but nowadays everyone seems to be in alignment meetings all day – with nothing to show for it.

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Coordination is critical

Through ProductOps, you can give your people the tools, data, and support they need to discover and deliver great products. Coordination is critical – but not all of your product people have to be involved in it.

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Activities and outcomes

Our ProductOps review revolves around the principles of team, strategy, discovery, delivery, and culture.

It consists of the following elements:

Assess how teams communicate and collaborate, their sense of ownership, to what degree they're empowered with problems to solve, and whether they focus on shared desired outcomes (over output).
Review the product strategy in terms of resources, product initiatives and desired business outcomes.
Map out how teams gather and analyse customer feedback and other data, and integrate insights and evidence into the product development process.
Evaluate how teams handle risk, test ideas, and minimise waste.
Gather documentation and standards for product management practices, complete or condense it, and implement it organisation wide.
Assess the organisation's mindset around learning, innovation and trust.
Map out your tools landscape and identify gaps and overlaps.

Get started today

If you want to level up your ProductOps and increase the efficiency and effectiveness of your product teams, start small. You don’t have to force a new way of working on your teams. Just ask them to report about progress in the same way, and be consistent in your own approach. Keep spotting opportunities for improvement, implement small new habits, and encourage good teams to continuously learn from great teams.

Would you like a quote?

The right approach depends on where you are now and where you want to go. Leave your details, and we'll schedule a (remote) consultation to figure out what you need.

From absent to incidental

From incidental to structural

From structural to integral

Characteristics

User research is incidental and ad hoc.
Fragmented and outdated user journey maps.

Insights are not findable or accessible for every team.

No set of fixed methods.

Initiating fixed working methods.

Systematic.

The user journey becomes the starting point for the workflow.

Central storage of insights. Rights and access are managed.

Continuous user research, testing and implementation of improvements.

The same, interchangeable methods for collecting user data throughout the organization.

It is clear who can (and must) make the decisions.

Every product team - in all relevant chapters and departments - has the same way of working.

Hike One helpt

We start with a short audit.

We help you realize your first successes.

We give you the tools to work based on user data. We collect input from your target group.

Depending on where you are, Hike One can take responsibility while we take care of the implementation together.

We help with creating structure, defining roles and selecting the right tools.

We help to coach your (new) experts in-house.

We ensure that you can deliver consistently high quality with less effort.

Together we continuously map and manage the user journey, with responsibility increasingly shifting to your own team members.

We help you get the entire organization working based on user journeys.

We spread the gospel across all silos and we help coach the coaches.

If necessary, we help develop the business case and present it at C-level.

About Hike One

Hike One supports organizations in designing and improving their digital products. We mainly work for corporates, SMEs, and government agencies. In 2023, Hike One was named the best UX design agency in the Netherlands by Emerce 100 based on customer feedback. Hike One's clients include ASML, Heineken, Liberty Global, Municipality of Amsterdam, Marktplaats, Ministry of Economic Affairs, Philips, Rabobank, Rituals, and Signify.