Growth hacking kick-off
Identify the one metric that matters in your funnel, ideate, prioritise, experiment, analyse, and accept that failure is the only way to learn. Scale success, kill failures. Fast.
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Scaling a product is hard. Attracting and retaining customers is hard. Especially when you don’t have the data to make informed decisions. Or when you have limited resources for marketing and communications. But it doesn’t have to be that way: grow your audience where it matters – in a data-driven, low-cost, creative and effective way instead.
Growth hacking is an iterative process revolving around experimentation. It uses rapid data-driven experiments – based on hypotheses and answered through real data – to quickly validate possible ways of growing a business. The focus is on growing the audience for your product throughout each layer of the customer funnel.
No amount of hacking can produce product-market fit. So before you get started, check if you’ve reached this with the Value proposition canvas.
When you’re ready to start hacking, just follow the steps in our UX Playbook. And be prepared: 9 out of 10 experiments are going to fail. Which is a good thing: it’s the only way to learn.
The right approach depends on where you are now and where you want to go. Leave your details, and we'll schedule a (remote) consultation to figure out what you need.
Now we define very concrete outcomes instead of big fluffy ones. What do we want to improve and by how much?
Feel free to contact me!
